Technology Innovation vs. Value Innovation
“Technology Innovation” has always stood at the core of value creation. The market has certainly awarded those companies that excel at innovation. Companies have established discreet processes to systematize and drive innovation throughout their organization. Ideation, stage gates, and launch plans, the essential building blocks for innovation, are commonplace across product development and R&D teams.
Companies that seek to grow beyond their current revenue trajectories need to look beyond technology innovation and develop the tools and systems to achieve “Value Innovation”. Value innovation aims to increase buyer value AND simultaneously reduce costs. August Brown has worked on a systematic framework that help companies define, develop, implement and systematize value innovation focused programs for specific products, business units or departments. The tools can also be implemented across an entire business.
August Brown has served technology focused companies since 2011. Contact us today for a free assessment and consultation.
The August Brown Team
The University of Wisconsin School of Business / Wisconsin Alumni Research Foundation (WARF) Entrepreneuron Series
Dr. Gordon Nameni was invited to speak at the Entrepreneuron Series by the Wisconsin Alumni Research Foundation at the University of Wisconsin of School of Business. Panelists included Michelle Somes-Booher, the director of the Wisconsin Small Business Development Center at UW–Madison and Asim Khan, co-founder of ZYN beverages. The panel discussion was moderated by Dan Olszewski, the director of the Weinert Center for Entrepreneurship at the Wisconsin School of Business
https://www.warf.org/through-programs-and-events/for-inventors-entrepreneurs-and-researchers/entrepreneurons/february-28-2018-speakers/2-28-18.cmsx
The Force for Positive Change Conference, Hosted by Marquette University and the Morgridge Institute
Gordon Nameni and Joe Poeschl will led a break out session, “Taking the first steps to get your social venture off the ground” at the Force for Positive Change event on March 22.
https://www.warf.org/through-programs-and-events/for-inventors-entrepreneurs-and-researchers/force-for-positive-change/force-for-positive-change.cmsx
Harvard University Office of Technology Development Bench to Business Boot Camp
As part of a 2-day series of business training for the Harvard University Bench to Business Boot Camp sponsored by the Harvard Office of Technology Development, Dr. Gordon Nameni for BCC Research, led session 3 on the first day with a talk titled, “Assumption Storming for New Applications and Defining Market Opportunities”.
https://otd.harvard.edu/events/
2017 Ceramics Business and Leadership Summit
On behalf of BCC Research, Gordon gave a talk titled, “Business Intelligence – How to Dissect a Market Opportunity” to a group of 30+ in the ceramics industry at the 6th Ceramic Business and Leadership Summit sponsored by the American Ceramic Society.
http://ceramics.org/category/ceramic-tech-today/manufacturing